MMeennuu

Vanguard - Law Firm

Deliverables

UI UX

/

Web Design

/

Framer Development

Industry

Legal Services

Year

2025

Timeline

2 - 6 Weeks

Introduction

Identity & Integrity for a Law Firm

Vanguard Law Associates needed a modern online presence to move away from a cluttered, traditional website. I designed and developed a new site focused on authority and clarity, making expert legal help feel both accessible and trustworthy to engage visitors and increase client leads.

In the face of a legal challenge what you need most is a clear guide. The Vanguard website was built to be that guide, transforming legal complexity into a straightforward plan and empowering you to move forward with a trusted partner.

Challenges

The key challenge was organizing of complex information, from attorney bios to practice areas into a clean, intuitive structure. The design also had to balance a professional, authoritative tone with an approachable feel to make it more open to potential clients.

Solutions

The design balanced a modern style with a strong hierarchy and ample white space to create a clear, trustworthy experience.

Balanced concise text with imagery to build trust and authority.

Blended modern style with the firm’s established identity.

Used ample white space to create a calm, focused experience.

Organized content with strong hierarchy for easy understanding.

Process

My process started with a broad Exploration phase to set the creative direction. From there, I defined the Information Architecture, crafted the High-Fidelity Design, and finally, brought the project to life with Framer Development.

From Home to Case Study

The user journey is designed for clarity, with a fully optimized mobile experience that guides users for a trustworthy experience.

Services & Informatione

Designed for mobile access, this section provides everything a potential client needs, from the firm's expertise to clear contact info.

Court Cases Grid View

The grid view organizes cases visually, allowing for quick browsing and easy identification of different case types at a glance.

Court Cases List View

The list view provides a dense, easy-to-scan summary of cases, with key details organized for quick comparison.

Expertise

A clear overview of the firm's specialized practice areas, designed to help potential clients find the exact legal help they need.

About

More than just a law firm. This section tells the story of Vanguard's modern approach, its values, and its expert team.

From Home to Case Study

The user journey is designed for clarity, with a fully optimized mobile experience that guides users for a trustworthy experience.

Services & Informatione

Designed for mobile access, this section provides everything a potential client needs, from the firm's expertise to clear contact info.

Court Cases Grid View

The grid view organizes cases visually, allowing for quick browsing and easy identification of different case types at a glance.

Court Cases List View

The list view provides a dense, easy-to-scan summary of cases, with key details organized for quick comparison.

Expertise

A clear overview of the firm's specialized practice areas, designed to help potential clients find the exact legal help they need.

About

More than just a law firm. This section tells the story of Vanguard's modern approach, its values, and its expert team.

From Home to Case Study

The user journey is designed for clarity, with a fully optimized mobile experience that guides users for a trustworthy experience.

Services & Informatione

Designed for mobile access, this section provides everything a potential client needs, from the firm's expertise to clear contact info.

Court Cases Grid View

The grid view organizes cases visually, allowing for quick browsing and easy identification of different case types at a glance.

Court Cases List View

The list view provides a dense, easy-to-scan summary of cases, with key details organized for quick comparison.

Expertise

A clear overview of the firm's specialized practice areas, designed to help potential clients find the exact legal help they need.

About

More than just a law firm. This section tells the story of Vanguard's modern approach, its values, and its expert team.

Landing Page Anatomy

Landing Page Anatomy

Landing Page Anatomy

Here's how the landing page is organized to help potential clients. This breakdown shows how the sections are structured to build trust and encourage visitors to get in touch. By moving away from a cluttered, traditional layout, the clear information hierarchy presents visitors with the key information they need, boosting their engagement with the firm.

Hero

Hero

Hero

Introduction

Introduction

Introduction

Testimony

Testimony

Testimony

About

About

About

Case Studies

Case Studies

Case Studies

Services

Services

Services

Expert Showcase

Expert Showcase

Expert Showcase

Call To Action

Call To Action

Call To Action

Footer

Footer

Footer

Outcomes

The final result is a fully responsive website, designed and developed in Framer. The site's modern, clear design establishes the firm's authority and is built to engage visitors and increase new client leads.

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Design-to-Launch Time

Leveraging Framer's platform to accelerate the design and development timeline.

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Experience Smoothness

Positive feedback on the fluid and responsive feel of the website's motions.

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© MichjkellyUX 2025

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a

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p

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Social media

LLiinnkkeeddIInn
BBeehhaannccee
DDrriibbbbbbllee
MMeeddiiuumm
TTiikkTTookk
IInnssttaaggrraamm

Ars Longa Vita Brevis

© MichjkellyUX 2025

H

o

w

C

a

n

I

H

e

l

p

?

Social media

LLiinnkkeeddIInn
BBeehhaannccee
DDrriibbbbbbllee
MMeeddiiuumm
TTiikkTTookk
IInnssttaaggrraamm

Ars Longa Vita Brevis

© MichjkellyUX 2025

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